When Your Big Creative Idea Flops, Tap Into Your Forward Flywheel

Before we get into anything about your creative idea flopping, I just want to make one thing clear: this is not a post about failure.

After all, it’s not a new concept that failure isn’t a sign of weakness, but a byproduct of great effort. As T.S. Eliot said (and you’ll hear more from him later), “Only those who will risk going too far can possibly…