The 3 P’s to Help Your Brand Find the Riches in Niches

Pete Sena
5 min readOct 6, 2020

I’m a huge fan of entrepreneurs who choose a niche marketplace for one big reason: they are relentlessly and authentically focused on product-market fit.

By that, I mean that every touchpoint in their brand experience is created, illuminated, and guided by the customer experience. Understanding your audience at the deepest level — the things that keep them up at night —…

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Pete Sena

I help founder-led businesses design demand 📈 ⚡️3X Founder / Operator / Investor | Ready to design demand for your brand? 👇 linktr.ee/Petesena