How to Keep Your Business Healthy While Facing COVID-19

Pete Sena
6 min readMar 14, 2020

The cure includes compassion, curiosity, and clarity.

The political situation has left people tense for a while now.

Add COVID-19 worries to the mix, and we have a global community of people on edge. We still have to get shit done, though. How do you push your concerns aside to make it through the workday? It’s more important than ever to take care of yourself. Do all of the things you should usually do; eat right, get enough sleep, exercise, drink water. Add to that, take care of your head, and the heads of those who work for you.

Though this situation arose from a medical issue, there’s nothing clinical about it. This speaks to a deep-seated fear within all of us: we want to stay safe. We want to keep our loved ones safe. (And if you’re a manager, you want to keep your people safe.)

I recently was reminded of how and why health is everything when my wife broke her ankle. We went from a fun Saturday night with friends to a terrifying night in the ER. Seeing my wife in that much pain, and so vulnerable, was a sobering reminder of what matters most. Keep in mind that while it was my wife who was affected, my stress went through the roof, making me feel sick and drained, too. Similarly, we as a society are making ourselves ill with worry and concern about the virus.

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Pete Sena
Pete Sena

Written by Pete Sena

I help founder-led businesses design demand 📈 ⚡️3X Founder / Operator / Investor | Ready to design demand for your brand? 👇 linktr.ee/Petesena

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